JMSM is a journal scholarly open access, peer-reviewed, interdisciplinary and fully refereed journal focusing on theories, methods and Management and Applied Science and Technology. It is an international scientific journal that aims to contribute to the constant scientific research and training, so as to promote research in the field of Marketing Studies and Management Science specialized in the field of marketing studies and administrative sciences, which has never been published before, and is handled in a documented scientific manner.
The Journal of Marketing Studies and Business Administration aims to contribute to the development and dissemination of knowledge through the dissemination of original scientific research and scientific reviews in the fields of research and studies in the fields of marketing, trade and business management.